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FROM
BERRY EVERITT
With just a few months left until the kickoff,
it's time to start thinking beyond the actual soccer that will be
played in the 2010 World Cup, and getting excited about the enormous
economic benefits all South Africans stand to receive from the event.
In addition, we all need to address the question of how we can improve
our service levels - no matter what sector of the economy we operate
in - so that we all contribute to SA being recognized as a really
great host nation.
The most immediate benefit of the World Cup, of
course, will be the injection of billions of rands of soccer tourist
money into the economy next winter. The organisers expect around
450 000 overseas visitors to arrive for the tournament and their
total spend is expected to easily top R7bn - and that's in addition
to the billions that have already been spent on stadia and the upgrading
of our transport and basic services infrastructure.
Longer term, the major effect is expected to be
a permanent increase in tourism as a result of the global exposure
SA will receive during the tournament. The Soccer World Cup is definitely
the most-watched sporting event in the world, as evidenced by the
fact that the 2006 event in Germany attracted a cumulative 5,9bn
TV viewers in 54 countries, compared to the 4,7bn people who watched
all or part of the Beijing Olympics last year.
As a result of that exposure, Berlin's tourism
figures have since doubled - and it definitely does not have the
attractions of our nine host cities, especially those on the coast,
which are going to be on TV screens all over the world for a whole
month next year
And an increase in tourism will of course mean
job creation - at an estimated rate of one permanent job for every
12 tourists - which will come on top of the 400 000 new jobs already
created in the run-up to the tournament, and profoundly change the
lives of many ordinary South Africans for the better.
Which, of course, this is where the real and growing
benefits of the Soccer World Cup will lie for our property market
- for a long time after the soccer tourists have gone home.
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| Subdivision
costs must be stipulated |
Estate
home value growth depends on good management |
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Homeowners with large stands are increasingly selling off
parts of their property to reduce their home loans, achieve
greater security and lower their maintenance costs and property
rates...

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If you are buying a home in an established estate or cluster
development, it is important to bear in mind that the future
value of your property will depend not only on its individual
location and condition, but also on how well the development
as a whole is managed by the homeowners' association (HOA)....

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| Don't
let energy vampires suck you dry |
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Your modern TV with remote control may well be using more
electricity during the 18 hours a day that it's turned off
than it does while you or the kids are watching it.
That's because the "off" button on many electronic
items doesn't really mean "off" these days; instead,
it means "standby" - and go right on guzzling expensive
electricity while waiting for someone to press the "on"
button again...

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| Selection of most viewed Properties for October 2009 |

| Bryanston
- R 2,000,000 |
Constantia
- R 30,000,000 |
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| Durbanville
- R 7,000,000 |
Kyalami
Hills - R 1,040,000 |
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| Constantia
- R 14,995,000 |
Simons
Town - R 35,000,000 |
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Florida
Hills - R 1,200,000
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Bergvliet
- R 2,100,000 |
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| Bryanston
- R 5,500,000 |
Eversdal
- R 1,855,000 |
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Every month the Property Signpost Newsletter
will be issued to all our subscribers, filled with real estate
information to help you make an informed decision, whether you are buying
or selling a property.
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Your Area Specialist:
Chas Everitt International sales agents have all
the latest market information regarding local property values at
their fingertips - and are committed to the highest standards of
personal service when it comes to selling your home. In addition,
the Chas Everitt International property group offers you, the homeowner,
the best possible exposure for your property in both national and
international markets. So if you are thinking of selling your home,
call your nearest Chas Everitt International office today for the
name of your local area specialist - or visit www.ChasEveritt.com
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